Converse by Nike
For the past 100 years, Converse has stood for the daring spirit of youth, worn by icons such as Bowie, Ramones and Cobain. To show how the same spirit lives on today, we worked with Nike to launch Forever Chuck, a global rebrand campaign for Converse, and a homage to the kids that drive culture forward, now and forever.
Awards: Cannes // 2017 Bronze - Editing
SOCIAL SERIES (+500 Deliverables)
Within the Forever Chuck campaign, we created five social series that each celebrated a different pair of Chuck Taylors; Chuck Modern, Chuck II, Chuck 70, Chuck Core and Seasonal Colors. To enrich the content we did interviews with each and every talent featured to uncover real stories and input about who they are and their style.
CREDITS
Lead Creatives | Ben Dean / Jane Cronk / Benoit Olive / Linda Yang
Director | Karim Huu Do
DP | Daniel Bouquet
Editor | Sam Ostrove
Production Company | Caviar